How we Beat the Odds
With our sustainable fitness approach inspired by Dr Brian Fogg’s Behaviour model, we take methodical steps to establish fitness into your everyday behaviour.
Understand your Routine
We analyse your daily behaviour and look for opportunities to instil small habits.
The Situation
You see an elevator to reach your home/gym/office.
1
Start with a tiny habit
We use these opportunities to set-off a trigger in your mind, prompting you to behave differently.
The Trigger
Wanting to use an elevator.
2
Introduce Change
We take little steps to help you to achieve easily manageable goals.
The Change
Use stairs instead of an elevator.
3
Celebrate small victories
Reward yourself positively for achieving your goals and make it a fulfilling experience.
How to celebrate?
Every time you use the stairs, do a victory celebration.
4
In order to design successful habits and change your behaviors, you should do three things. Stop judging yourself. Take your aspirations and break them down into tiny behaviors. Embrace mistakes as discoveries and use them to move forward.
- Brian Jeffrey Fogg, PhD Behaviour scientist at Stanford University